From Better Business Bureau
Arlington, VA – In the wake of the largest mass
shooting in U.S. history, the BBB Serving Central Florida and the BBB
Wise Giving Alliance, the national charity monitoring arm of the Better
Business Bureau, caution donors about potential red flags in fund
raising to help Orlando victims and their families, and to be aware of
the different circumstances that often emerge in tragedy-related
philanthropy.
“Tragedy inspires people to give, and this terrible tragedy is
drawing incredible response already from people all around the world”
said H. Art Taylor, President & CEO, BBB Wise Giving Alliance “The
best way to help the victims, their families, and the people of Orlando
is to make sure that donations end up where they belong. We are already
hearing about click-bait schemes and questionable solicitations, and we
expect there will be numerous scams and frauds. We urge those generous
donors to give wisely so their gifts can do the most good.”
Holly Salmons, President & CEO of the Better Business Bureau
Serving Central Florida, notes that “The world has rushed to support the
City Beautiful and the victims on this heinous crime. We encourage
those who want to show their support through donations to do so with
caution. Scammers depend on heightened emotion and often follow closely
behind tragic events.”
BBB Wise Giving Alliance urges donors to give thoughtfully and avoid
those seeking to take advantage of the generosity of others. Here are
“Ten Tips for Giving with Confidence” –
1. Thoughtful Giving
Take the time to check out the charity to avoid wasting your
generosity by donating to a questionable or poorly managed effort. The
first request for a donation may not be the best choice. Be proactive
and find trusted charities that are providing assistance.
2. Government Registration
About 40 of the 50 states in the U.S. require charities to register
with a state government agency (usually a division of the State Attorney
General’s office) before they solicit for charitable gifts (in Canada,
charities register with the Canada Revenue Agency.) If the charity is
not registered, that may be a significant red flag.
3. Respecting Victims and Their Families
Organizations raising funds should get permission from the families
to use either the names of the victims and/or any photographs of them.
Some charities raising funds for the Colorado movie theater victims did
not do this and were the subject of criticism from victims’ families.
4. How Will Donations Be Used?
Watch out for vague appeals that don’t identify the intended use of
funds. For example, how will the donations help victims’ families? Also,
unless told otherwise, donors will assume that funds collected quickly
in the wake of a tragedy will be spent just as quickly. See if the
appeal identifies when the collected funds will be used.
5. What if a Family Sets Up Its Own Assistance Fund?
Some families may decide to set up their own assistance funds. Be
mindful that such funds may not be set up as charities. Also, make sure
that collected monies are received and administered by a third party
such as a bank, CPA or lawyer. This will help provide oversight and
ensure the collected funds are used appropriately (e.g., paying for
funeral costs, counseling, and other tragedy-related needs.)
6. Advocacy Organizations
Tragedies that involve violent acts with firearms can also generate
requests from a variety of advocacy organizations that address gun use.
Donors can support these efforts as well but note that some of these
advocacy groups are not tax exempt as charities. Also, watch out for
newly created advocacy groups that will be difficult to check out.
7. Online Cautions
Never click on links to charities on unfamiliar websites or in texts
or emails. These may take you to a lookalike website where you will be
asked to provide personal financial information or to click on something
that downloads harmful malware into your computer. Don’t assume that
charity recommendations on Facebook, blogs or other social media have
already been vetted.
8. Financial Transparency
After funds are raised for a tragedy, it is even more important for
organizations to provide an accounting of how funds were spent.
Transparent organizations will post this information on their websites
so that anyone can find out and not have to wait until the audited
financial statements are available sometime in the future.
9. Newly Created or Established Organizations
This is a personal giving choice, but an established charity will
more likely have the experience to quickly address the circumstances and
have a track record that can be evaluated. A newly formed organization
may be well-meaning but will be difficult to check out and may not be
well managed.
10. Tax Deductibility
Not all organizations collecting funds to assist this tragedy are tax
exempt as charities under section 501(c)(3) of the Internal Revenue
Code in the U.S. (the equivalent in Canada are charities registered with
the Canada Revenue Agency). Donors can support these other entities but
keep this in mind if they want to take a deduction for income tax
purposes. In addition, contributions that are donor-restricted to help a
specific individual/family are not deductible in the U.S. as charitable donations, even if the recipient organization is a charity.